A good article from Dr. Pete at Moz

By June 13, 2013 January 16th, 2014 Search Engine Optimization

At Spicy Spirit, our SEO strategy is basically composed of two parts – optimizing a website’s usability for human users (remember Google really wants you to build a website that’s friendly for users not searchbots) and producing great content constantly.

SEO tasks should be legitimate marketing work and not involve any tricky link manipulation. To read more, here is a good post from Moz’s SEO guru: SEO Tactics Die, But SEO Never Will

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